Supporting bereaved customers
To help creditors and frontline staff support bereaved customers, The Money Advice Trust has partnered with Cruse Bereavement Care, the leading national charity for bereaved people in the UK.
Around 1,500 people die in the UK each day, and on average 22 organisations must be contacted following each death. Essential service providers are likely to encounter someone going through a difficult time because of bereavement.
This e-learning will offer you an insight into what your customer may be experiencing both practically and personally and enhance your ability to support them effectively.
Aim: To help your staff understand how a vulnerable situation can be created or made worse by the loss of a loved one, and what financial organisations can say or do to support people going through these difficult times.
Who is it for? All frontline, customer-facing staff, management, specialist teams, back-office staff and relevant suppliers.
Training options available
"Front line staff often worry about saying the ‘wrong thing’ and can be unsure what action is best. We have developed Supporting Bereaved Customers to help staff understand the impact of grief, how it may lead to vulnerability and what financial organisations can do to support customers following the death of a loved one."
- Kirsty Hunt, Training and Consultancy Manager, Cruse Bereavement Care